Topic Introduction
Project Topic Introduction
I’ve decided to look at the relationship between
consumerism and guilt (this may change as I further my research). Specifically,
I will be looking at the conversations surrounding the purchase of Hogwarts
Legacy, an online video game which concepts were created by JK Rowling, who
within the last couple of years has become extremely controversial within the
LGBTQ+ community because she posted multiple transphobic tweets in 2020 and also for themes and tropes in some of her books. This
will be a rhetorical analysis of the arguments present in these conversations. To
analyze these arguments, I will be using Perelman’s New Rhetoric methodology,
along with furthering his interpretations in my own way to define the
rhetorical devices I find. Other variables I will be using to further analyze these
conversations and arguments are Ethical Consumption, Consumerism, Capitalism,
and if it is needed Wittgenstein’s Family Resemblance philosophy. I plan to
find an explanation, at the very least, as to how responsible
consumers are for the things they purchase, if they’re even responsible at all.
Another relationship I will be looking at is the relationship between want and
need. Specifically, what is considered a want and what is considered a need within Capitalism.

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